Real People

I was looking at some older images, reflecting on where my work has taken me and came across this tear sheet from a few years ago.

What caught my eye was that this was another example of "real people" photography for marketing, something I seem to be doing a lot of lately. And, having a lot of fun with it.

Don't get me wrong, models are great and can give you great results because of their experience.

But, sometimes, the honesty of a "real person", someone who actually does the job that we are photographing, can be very refreshing.